Many individuals start building links when they want to get a better search engine ranking, when in fact these people should first make sure their site is optimized correctly. You have to realize that if you want to obtain the best position as possible in the search engines you have to make sure your keywords are placed in the right spots on your website. In this article we're going to be covering a few ways to place your keywords within your website in order to get more love from the search engines.
Most of you may already be aware but your keyword or keyword phrase ought to be in your URL, this is the actual site address. This also goes for blogs as many bloggers target a unique keyword for every post they create. This is very simple to do with a wordpress platform since you can change the link while your writing your post.
You also need to be conscious of all the tags on your website including the header tags like the H1, H2 and also the H3 tags. It is vital that all the tags above have your keyword phrases some place inside those tags. What this is going to do is to help the search engine spiders see that the first thing on your website or web page is your keywords.
The first sentence rule is something that many individuals are most likely already aware of. This generally means that every single page you create should have the keyword or keyword phrase in the first sentence of the content. Nevertheless, while you may already understand that, there is still another rule you probably don't know about which is the last sentence rule. It follows the same action of the prior rule however, obviously this relates to the last sentence on your site.
One more thing you need to be conscience of is your keyword density. This is basically the amount of times your keyword is present on the website compared to the number of words on the page. Somewhere between 3% and 5% is where you will need your keyword density to be. Keyword stuffing is when you simply add the keyword to just about every sentence and the search engines will penalize you for that.
Now there is one more thing I would like to share with you and that's the format of the keywords in the subject material. Making use of bold, italic and underlining can also be very important with regards to your keywords and you should be sure you do this with nearly all of your keywords. Pretty much what you need to do is to make sure you are making use of these text formats for almost every single instance of your keyword on your site. You will additionally want to make sure you mix them up. Using just one of these kinds of formats may help a little but you really need to make use of all of them. Have a look at these real estate niche web sites - Orlando Homes and Investment Property as examples.
There you have it, if you follow these simple guidelines you will find that you will be able to boost your search engine positioning for your website or web page. One other thing about the linking portion, is that you will need to start developing links to all the web pages on your website or blog and not concentrate on only the home page.
Most of you may already be aware but your keyword or keyword phrase ought to be in your URL, this is the actual site address. This also goes for blogs as many bloggers target a unique keyword for every post they create. This is very simple to do with a wordpress platform since you can change the link while your writing your post.
You also need to be conscious of all the tags on your website including the header tags like the H1, H2 and also the H3 tags. It is vital that all the tags above have your keyword phrases some place inside those tags. What this is going to do is to help the search engine spiders see that the first thing on your website or web page is your keywords.
The first sentence rule is something that many individuals are most likely already aware of. This generally means that every single page you create should have the keyword or keyword phrase in the first sentence of the content. Nevertheless, while you may already understand that, there is still another rule you probably don't know about which is the last sentence rule. It follows the same action of the prior rule however, obviously this relates to the last sentence on your site.
One more thing you need to be conscience of is your keyword density. This is basically the amount of times your keyword is present on the website compared to the number of words on the page. Somewhere between 3% and 5% is where you will need your keyword density to be. Keyword stuffing is when you simply add the keyword to just about every sentence and the search engines will penalize you for that.
Now there is one more thing I would like to share with you and that's the format of the keywords in the subject material. Making use of bold, italic and underlining can also be very important with regards to your keywords and you should be sure you do this with nearly all of your keywords. Pretty much what you need to do is to make sure you are making use of these text formats for almost every single instance of your keyword on your site. You will additionally want to make sure you mix them up. Using just one of these kinds of formats may help a little but you really need to make use of all of them. Have a look at these real estate niche web sites - Orlando Homes and Investment Property as examples.
There you have it, if you follow these simple guidelines you will find that you will be able to boost your search engine positioning for your website or web page. One other thing about the linking portion, is that you will need to start developing links to all the web pages on your website or blog and not concentrate on only the home page.
About the Author:
The author is an online marketing professional - who writes on numerous real estate matters corresponding to Orlando MLS and Orlando Florida Real Estate.
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